STRANGER THINGS

To reward fans and promote season two of Stranger Things we launched a recruitment campaign for Hawkins National Laboratory. We did this by creating Hawkins Works - a recruitment agency desperately looking for new employees.

Why do they need to recruit so badly? Because most of their staff died in season one.

Created April 2017

 

RECRUITMENT VIDEO

 

GUERRILLA

 

INSTAGRAM

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BANNERS

 

MICROSITE

 

ACCEPTANCE LETTERS

Ten lucky applicants will be accepted to attend job orientation.

However, instead of being flown out for training, they will be transported to the Stranger Things Season 2 launch party.

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Copywriters / Neil Shaak / Ryan Constance

Art Director / Ashley Bozeman